The Professional Speaker – Objectives

Speech 1 – The Keynote Address

• Identify the basic differences between keynote speeches and other kind of speeches.
• Learn how to evaluate audience feeling and establish emotional rapport.
• Learn and use the professional techniques necessary for a successful keynote presentation.
• Develop a speech style and delivery that effectively inspires and moves the audience to adopt your views as a collective reaffirmation of its own.
• Time: Fifteen to twenty minutes – longer if club program allows

Speech 2 – Speaking to Entertain

• Entertain the audience through the use of humor drawn from personal experience and from other material you have personalized.
• Deliver the speech in a way that makes humor effective.
• Establish personal rapport with your audience for maximum impact.
• Time: Fifteen to twenty minutes – longer if club program allows

Speech 3 – The Sales Training Speech

• Tell a sales audience how to sell a product by using a planned presentation.
• Inform a sales training audience about the human experience of the buyer-seller relationship.
• Use entertaining stories and dynamic examples of sales situations.
• Inspire salespeople to want to succeed in selling.
• Time: Fifteen to twenty minutes – longer if club program allows

Speech 4 – The Professional Seminar

• Plan and present a seminar with specific learning objectives.
• Relate to the audience by using a seminar presentation style.
• Use seminar presentation techniques to promote group participation, learning and personal growth.
• Time: Twenty to forty minutes

Speech 5 – The Motivational Speech

• Understand the concept and nature of motivational speaking.
• Apply a four-step motivational method with the purpose of persuading and inspiring.
• Deliver a motivational speech to persuade an audience to emotionally commit to an action.
• Time: Fifteen to twenty minutes – longer if club program allows